7-Figure Music School Podcast
Weekly Advice, Strategies, And Tactics to Help Music School Owners Build A Seven-Figure Business
Get the Episode Guide
We have made so many episodes that it's getting difficult to keep them all straight!
So, we made an episode guide of all episodes and separated them by category.
If you want to listen to all of our episodes on marketing... the guide will show them to you! Hiring? Scaling? How to be a better leader?
The episode guide will provide you direct links to all of the episodes in 18 different categories.
Click below to download now (for free!).
Our Top Episodes
EP80 - 5 Reasons Your Trial Lessons Are Terrible
A lot of things have to go right for someone to discover your studio, be interested in your studio, contact you, and then set up a phone consultation or trial lesson. After getting all of that right… It can be really discouraging to see that only 3 out of 10 of your trial lessons or consultations turn into a new student. Why don’t people sign up!?!? In this episode, we look at 5 reasons why your trial lessons aren’t converting.
EP116 - Are You Afraid of Teaching Group Lessons? (w. Greg Genter)
In the last year, I’ve really noticed that mid-size and larger academies have a tendency to resist or reject group lesson programs. Now, they might have a “rock band” program… Or a preschool class… Or “group makeup lessons”... Or they might have a small keyboard class… But they don’t really fully commit to a group lesson structure and convert 200 private students into a group program. The reasons for this are many and I think the BIGGEST one I’ve noticed is just FEAR. Unfortunately for them, they are missing out on a TON of benefits that they can get by committing to a group lesson structure as their core curriculum. So, in this podcast episode, we brought Greg Genter on to talk about fully committing to group, the 3 hidden benefits of running a group in a large commercial academy, how to convert, and much much more.
EP77 - Your Music School’s Sales Process
From the moment a prospective student reaches out to your studio… They are deciding on whether or not they want to work with you. How do you influence their decision? Here’s a word that isn’t often used in our industry... Sales. You must take them through a sales process that helps them see, understand, and value you, your studio, and the results that you can provide for them.
EP1 - How Nate Built a 7-Figure Music School With Great Margins
Meet Nate… who grew a school from serving a few dozen families per year to over 1000 families per year at Brooklyn Music Factory. In this episode, Nate reveals the foundational concept that helped him massively scale in one of the toughest markets in the world… New York City!
EP64 - Ultimate Guide to Missed Lessons Policy (Part 1)
In this episode, we talk about creating a missed lesson policy that can scale with your school. You’ll learn how to defend your policy, the 4 rules that you absolutely need to follow no matter what your policy is, and the HIDDEN consequences you will experience if you don't follow these rules.
EP91 - How to Run Social Ads to Get More Students
We invited Elizabeth Gillette (a digital marketing specialist) to come on the show. For 50 minutes, I put her through an intense interrogation about getting results with Facebook ads in 2023. She reveals what campaign structures to use, what creative to use, what kinds of pictures and videos to use in your Facebook posts and ads, and we even talk about landing page design. If you are running ads or WANT to run ads on social media… this is a “must listen" episode.
About Us
Nate Shaw
Co-Founder and CEO, Brooklyn Music Factory
Nate is an entrepreneur, musician and teacher. For more than 25 years he has been bringing his mission of building community through music to the world. Whether it’s playing jazz for the US State Department in Europe, writing music for Oprah, or leading 20 faculty at the school he co-founded in 2009, the Brooklyn Music Factory, Nate is dedicated to inspiring new relationships, and deepening existing ones.
Daniel Patterson
Founder and CEO, Grow Your Music Studio
As an expert in marketing and communication, Daniel leads Grow Your Music Studio in the pursuit of understanding the studio owners with whom he works, approaching each relationship with curiosity. As of late 2021, Grow Your Music Studio has worked with over 650 studios and the business has generated millions of dollars in additional profits for its clients (across Europe, South America, Australia, the Middle East, Canada, and the United States).
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