SEO, Emotional Energy, and Google Reviews (w. Erika and Adam) [7FMS Ep. #102]

by Daniel Patterson


In this episode of the 7-Figure Music School podcast, Daniel interviews Adam and Erika, the owners of Philadelphia Piano Institute. 

We return to our fast-paced 5 for 5 format…

And asked our five questions:

  1. What are you most proud of… something you do really really well at your school?
  2. What’s one challenge you’re experiencing right now in your business?
  3. What’s one lesson learned in the last year?
  4. What’s one action a school owner could take right now that will make a difference?
  5. What’s one thing you’ve done for yourself personally in the past year that has brought you more joy as an owner?

These questions bring out practical advice and inspiration that will help you and YOUR business.

Click below to listen:



Or, check out the video version of the podcast:



Here’s what we cover in the episode:

  • The vital role of team building in your music school
  • Attracting students & teachers through lead generation
  • Hiring the ideal admin assistant and making the position appealing
  • Things to delegate in your music school
  • Conserving emotional energy in the workplace
  • Leveraging Google reviews to enhance your school’s reputation
  • Positive communication for staff and student efficiency
  • Cultivating joy and long-term goals as a school owner

We’re going to have Adam and Erika back on the podcast in just a few weeks… and we’re going to go deeper into their commitment to being “invisible owners” of their school.


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Daniel Patterson is a private teacher, writer, and marketing consultant for music schools. He began teaching in 2004. He co-founded and led marketing operations for a summer music camp that sees over 200 children each summer.

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