Hiring Marketers for Your School [7FMS Ep. #21]

by Daniel Patterson

 

Question: Who should do the marketing for your music school?

Should it be you? Should you outsource it? Should you train someone that works for you to do it?

It depends… and in this episode, we unpack the answer to this one question and give lots of practical advice for how to experience many “wins” in this part of your business.

Click below to listen to the episode.

 

 

Or, check out the video version of the podcast:

 

 

Here’s what we cover in the episode:

  • The 3 most important marketing channels that a music school should be using
  • What you need to know before hiring someone else to market your school
  • Why does it seem like other schools have found “silver bullet” marketing techniques?
  • Tactics a studio owner can use to find their silver bullet
  • How to hire a professional marketer for your music school
  • Why your personal network is SO valuable when hiring marketers
  • But how do I FIND the right people when I’m looking for good marketers?
  • The cheapest education you can get to strengthen your marketing skills
  • How to avoid losing $1000s on adspend
  • Why “doing it alone” might be the reason that your marketing isn’t working

We’d love to hear from you… what was your big takeaway this episode? What questions do you have?

We won’t know unless you reach out and tell us!

You can do so by contacting us here.

 

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Daniel Patterson is a private teacher, writer, and marketing consultant for music schools. He began teaching in 2004. He co-founded and led marketing operations for a summer music camp that sees over 200 children each summer.

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