How to Measure Your School’s Health (Part 1) [7FMS Ep. #40]

by Daniel Patterson

 

 

Is your music school healthy or sick? How would you even know?

Every business has “vital signs.” 

In this episode, we show you the most important numbers to track in your school… and how to measure them.

Click below to listen to the episode.

 

 

Or, check out the video version of the podcast:

 

 

 

 

In this episode, we talk about:

  • The purpose of a metrics dashboard? How do I create one for my studio that I can trust? 
  • Addressing the concern – “I don’t need metrics if I don’t know how to use them!”
  • How often should you look at your metrics dashboard?
  • What marketing metrics actually matter? Daniel shares a list
  • Build a baseline where you’re most expecting returns
  • Nate shares a real-time example from a Brooklyn Music Factory summer camp week
  • But how does constantly tracking numbers actually benefit my studio?
  • Noticing patterns and trends in your marketing metrics – how a dashboard takes the “mystery” away

This is the first episode in a two-part series.

You can find the second part of this episode here.

Have a great week!

Very best,
Daniel and Nate

 

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Daniel Patterson is a private teacher, writer, and marketing consultant for music schools. He began teaching in 2004. He co-founded and led marketing operations for a summer music camp that sees over 200 children each summer.

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