Why Your Studio Is Invisible… And How to Fix It!!!

by Daniel Patterson

Why Your Studio Is Invisible… And How to Fix it!!

Over the past 5 months, I have interviewed 75+ studio owners. These have been massive 1 to 2 hour interviews.

In these interviews, I have discovered a number of “common problems” that these studio owners experience in their studio growth..

In this video, I go in depth on how to 5X, 10X, or even 23X your traffic (including examples from my own studio and several studios that work with me). 

Additionally, I cover these topics:

  • The math behind getting all of the students you could ever want
  • How I consistently pulled 200 lesson requests per year using only 1 super simple studio growth method – and how I could get double that if I wanted
  • How to be found in your local area or online – nationally or globally! You can do this without spending hours every week editing videos, making podcasts, managing a half dozen social media channels, or paying other people to do all of that pointless stuff 

 

 

Would you rather read this?

Click here to download the transcript. 

Video Content

  • (0:00) Why your studio is invisible to most people in your area
  • (1:57) What I learned from spending over 100 hours on the phone (or Zoom!) with music school owners
  • (4:08) “Straight-line marketing”: The reason why less is more in your marketing
  • (7:42) Two styles of marketing – be careful, because one of them is a big waste of money
  • (13:04) If your studio shows up in these three places, you can 10X your leads overnight
  • (17:30) How this applies to online lesson studios, too!
  • (21:13) How to fix the invisibility problem
  • (25:21) Two ways to fix it: one way will take 3 months, the other way could take years
  • (29:43) Conclusion 

Conclusion

As I mentioned in the video, I still continue to learn how to make marketing and growth easier for music studio owners.

This video is the culmination of a lot of time and research that I put into our industry over the past 6 months.

If you want to 10X or 20X the number of people who find your studio, this video shows the simplest way I know of doing that.

What do you think? What questions do you have? Let me know in the comments!  

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Daniel Patterson is a private teacher, writer, and marketing consultant for music schools. He began teaching in 2004. He co-founded and led marketing operations for a summer music camp that sees over 200 children each summer.

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