How to Get Your Families to Leave Reviews for Your Music School [7FMS Ep. #150]
by Daniel Patterson
Most music schools wait for families to leave reviews—hoping goodwill turns into gold stars.
I have to be honest… you will be waiting for a long time. Most people don’t take initiative.
In fact, even if you directly ask someone to leave a review for your school, there’s a good chance that they’ll forget or just not do it.
In today’s episode, Nate and I discuss the year-long campaign that helped Brooklyn Music Factory soar past its competitors with 101 Google reviews… making BMF the most-reviewed music school in ALL of New York City (not just Brooklyn).
We discuss why Nate prioritized this and (more importantly) what he did to get families to leave reviews for BMF.
Click below to listen…
Here’s what we cover in the episode:
- Why reviews aren’t just vanity metrics
- The hidden triggers parents respond to
- How to design a review-getting engine
- Recruiting workers and creating campaigns
- A shocking stat from Brooklyn’s competitors
Thanks so much for tuning in!
Speaking of reviews…
You can help us out by leaving a review for us!
And – if you’d like to drop us a note, ask a question, or inquire about growing your music school… You can do so by contacting us here.
Sponsors
SPONSOR – Big Music Games
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SPONSOR – Piano Express from GroupLessons.com
Now’s the time of year to consider what programs you are going to be offering in your music studio this fall…
And if you are looking for a program that will:
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- Increase the number of your beginners that become intermediate students
- Help students go through their books faster (Proven! We did a study on this!)…
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… Then you need to head over to GroupLessons.com, sign up for a free demo, and we’ll show you how hundreds of studios have easily started a new group program (sometimes in just a few weeks)… with little to no difficulty.
You can even begin our owner training for free (download our shopping list, and look through our teacher guides and method).
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Latest posts by Daniel Patterson (see all)
- I’m Going to Save Your Summer Camp - May 27, 2026
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- Your School’s Hidden Operating System [7FMS Ep. #181] - December 10, 2025
How Do You Want to Grow Your Studio?
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Begin Group Lessons
Start a high-quality group program that parents say “Yes!” to
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2 Comments
We keep track of parents using a ranking score we call “Brand Ambassador” based on our sense of their happiness with our services. When we need a few reviews we only target the happiest parents. This system also doubles as a way of categorizing parents to motivate us to improve lower scores and realize the families we don’t know much about at all (blank scores) and work on getting to know them. We also use the score of 5 ensuring no one who left us a five star review not to ask them again. NPS score helps too but still relies on people clicking scores, typically resulting in extra high (or low) scores for those motivated to fill them out. Just my educated opinion.
Is this “Brand Ambassador” score something that you all came up with?
Are you assigning the score (subjective) or are you using objective data to assign this score?