Building a Massive Preschool Program in Your School (w. Jessica Hanson) [7FMS Ep. #160]

by Daniel Patterson

Every music school owner has thought about it… Should I start a preschool program?

The logic is simple:

✅ Get them in young
✅ Build strong relationships with parents
✅ Set them up for lifelong lessons

But actually making it work? That’s where most school owners get stuck.

Enter Jessica Hanson, owner of Take Note Studio. 

In this episode, she reveals how she built a 250-student preschool program inside her 450-student music school—and why it’s the lifeblood of her business.

Also… She shares the wisdom she’s acquired from how to hire great preschool teachers to how to market your preschool program.

If you want to grow your studio, expand your margins, and create a predictable pipeline of students for years to come, this is a must-listen.

Click below to listen to the episode.

Or, check out the video version of the podcast:

Here’s what we cover in the episode:

  • Choosing and running a thriving preschool music program
  • Why KinderMusic became the backbone of Jessica’s preschool program
  • How to sell parents on preschool classes.. without begging (Pt. 1) 
  • Knowing your “why” and building support for your program
  • How to sell parents on preschool classes.. the emotional component (Pt. 2) 
  • The 5-step process Jessica uses to hire and train stellar preschool teachers
  • Jessica’s strategy for keeping teachers around for years
  • Engaging community inside and outside the preschool classroom

If you’d like to drop us a note, ask a question, or inquire about growing your music school… You can do so by contacting us here.

You can help us out by leaving a review for us!

🎯 Want a Profitable Summer Without the Burnout?

Most studio owners bleed cash and energy every summer.

They run camps that don’t fill. Lose students. Take a hit to their income and morale.

Alyssa says: Enough.

In this free training, she lays out how to:

  • Ditch unprofitable summer offers
  • Focus on what actually drives revenue
  • Take the summer off (yes, really)
  • Or double your income if you want to go hard

It’s blunt. Tactical. Proven. We’ve run this playbook with our Accelerator coaching clients to GREAT success.

Here’s what to do:

💥 Watch the Summer Success Workshop Replay

Watch the full training + get Alyssa’s 4-stage summer strategy here:

👉Watch the Summer Success Workshop Replay

🎯 Then grab a $100 strategy session with Alyssa before the price goes up.

Would you like help building your summer or fall plan?

Alyssa is offering limited $100 strategy calls (that’s 80% off the regular price).

Book a session here

Sometimes the best strategy isn’t adding more.

It’s removing what’s not working.

Sponsors

SPONSOR – Big Music Games
Big Music Games provides fun with a clear purpose. Ear training and music theory for students ages 4-14. Level up your student’s ears & ignite their passion and motivation to practice with 15 levels of rhythm, melody, harmony and songwriting games. Join the tribe of teachers dedicated to improving the way the world educates the next generation of musicians. BigMusicGames.com/7FMS

SPONSOR – Piano Express from GroupLessons.com
Now’s the time of year to consider what programs you are going to be offering in your music studio this fall…
And if you are looking for a program that will:

  • Increase student retention…
  • Increase the number of your beginners that become intermediate students
  • Help students go through their books faster (Proven! We did a study on this!)…
  • Increase home practice time (Proven! We have years of data showing that this happens)
  • And increase the profit in your studio (not just revenue)…

… Then you need to head over to GroupLessons.com, sign up for a free demo, and we’ll show you how hundreds of studios have easily started a new group program (sometimes in just a few weeks)… with little to no difficulty.

You can even begin our owner training for free (download our shopping list, and look through our teacher guides and method).

Click here for more information

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Daniel Patterson is a private teacher, writer, and marketing consultant for music schools. He began teaching in 2004. He co-founded and led marketing operations for a summer music camp that sees over 200 children each summer.

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