Are You Afraid of Teaching Group Lessons? (w. Greg Genter) [7FMS Ep. #116]

by Daniel Patterson

 

I’ve been helping music schools for nearly 10 years…

And, I’ve seen a lot of things change in our industry.

However, I’ve noticed something recently that I’ve never noticed before.

What is it?

In the last year, I’ve really noticed that mid-size and larger academies have a tendency to resist or reject group lesson programs.

Now, they might have a “rock band” program…

Or a preschool class…

Or “group makeup lessons”…

Or they might have a small keyboard class…

But they don’t really fully commit to a group lesson structure and prefer to keep their beginner students in a private lesson.

The reasons for this are many and I think the BIGGEST one I’ve noticed is just FEAR.

Fear of parent opinions, fear of change, fear of letting their students down, fear of wasting their time if it “doesn’t work out.”

Unfortunately for them, they are missing out on a TON of benefits that they can get by committing to a group lesson structure as their core curriculum.

So, in this podcast episode, we brought Greg Genter on to talk about fully committing to group, the 3 hidden benefits of running a group in a large commercial academy, how to convert, and much much more.

Click below to listen to the episode.

 

 

Or, check out the video version of the podcast:

 

 

Here’s what we cover in the episode:

  • Fears behind the group lesson structure
  • Understanding parents’ resistance to group lessons
  • Cost savings and better margins with group lessons
  • Building a strong “core” team for group lessons
  • Finding good teachers for group lessons + competitive advantages
  • How to gradually implement group lessons in your studio
  • How group lessons boosts student retention and engagement
  • Benefits of group lessons for teachers
  • Benefits of group lessons for students

Other Opportunities…

If you’d like to take our group piano training… you can get started for free right here

Also… Daniel has been posting a lot of great advice on his Instagram.

Give us a follow if you’d like to see short inspiring clips in your feed during the week.

Sponsors

SPONSOR – Big Music Games

Big Music Games provides fun with a clear purpose. Ear training and music theory for students ages 4-14. 

Level up your student’s ears & ignite their passion and motivation to practice with 15 levels of rhythm, melody, harmony and songwriting games. 

Join the tribe of teachers dedicated to improving the way the world educates the next generation of musicians. BigMusicGames.com/7FMS

SPONSOR – Piano Express from GroupLessons.com

Now’s the time of year to consider what programs you are going to be offering in your music studio this fall…

And if you are looking for a program that will:

  • Increase student retention…
  • Increase the number of your beginners that become intermediate students…
  • Help students go through their books faster (Proven! We did a study on this!)…
  • Increase home practice time (Proven! We have years of data showing that this happens)

… Then you need to head over to GroupLessons.com, sign up for a free demo, and we’ll show you how hundreds of studios have easily started a new group program (sometimes in just a few weeks)… with little to no difficulty.

You can even begin our owner training for free (download our shopping list, and look through our teacher guides and method).

Click here for more information

 

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Daniel Patterson is a private teacher, writer, and marketing consultant for music schools. He began teaching in 2004. He co-founded and led marketing operations for a summer music camp that sees over 200 children each summer.

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